- kaubandus.ee
- personaliuudised.ee
- palgauudised.ee
- raamatupidaja.ee
- ituudised.ee
- toostusuudised.ee
- logistikauudised.ee
- ehitusuudised.ee
- aripaev.ee
- foundme.io
- kestlikkusuudised.ee
- finantsuudised.ee
- kinnisvarauudised.ee
- pollumajandus.ee
- mu.ee
- virtuaalkliinik.ee
- laanevirumaauudised.ee
- nationalgeographic.ee
- imelineteadus.ee
- imelineajalugu.ee
- dv.ee
BalticBest 2024 shortlisti jõudis 117 tööd, kokku esitati konkursile 222 tööd.
DESIGN & CRAFT
GRAPHIC DESIGN
Bloom | Latvia | Association of LGBT and their friends MOZAĪKA | Baltic Pride 2024 |
|---|---|---|---|
| DAINA | Lithuania | autoriai | creative agency | DAINA |
| Due Volte | Estonia | NEWAY | Due Volte |
| Inzmo | Estonia | Tabasco | Inzmo |
| Paskoline (The Loan Bitter) | Lithuania | Not Perfect Vilnius | Paskoline |
| Sauga Fishing Village | Estonia | NEWAY | Sauga Fishing Village |
| Together Forever | Lithuania | Fabula Rud Pedersen Group | Grąžinti verta |
| Unleash The Bravery | Latvia | MAGIC | Baltic Brand Forum |
PACKAGE DESIGN
Exploring the origins of the finest coffees | Lithuania | Andstudio | Backstage Coffee |
|---|---|---|---|
| From bath time to play time in a splash | Lithuania | Andstudio | Uoga Uoga kids |
| IPA DAY ‘23 | Lithuania | Not Perfect Vilnius | IPA DAY ‘23 |
| Paskoline (The Loan Bitter) | Lithuania | Not Perfect Vilnius | Paskoline |
| Terra Dragon | Estonia | NEWAY | Terra Dragon |
WEB DESIGN
Due Volte | Estonia | NEWAY | Due Volte |
|---|---|---|---|
| Kristin Tattar | Estonia | NEWAY | Kristin Tattar |
| Sauga Fishing Village | Estonia | NEWAY | Sauga Fishing Village |
| Tartu 2024 | Estonia | Velvet | European Capital fo Culture |
| Werewolf, run! | Estonia | Velvet | Estonian National Museum exhibition "Right Body, Wrong Body?" |
FILM/VIDEO CRAFT
All roads lead to new Spice | Latvia | MAGIC | SPICE |
|---|---|---|---|
| Choose to Teach | Lithuania | autoriai | creative agency | Teach First Lithuania |
| Don't Let Food Live Its Life in Vain | Lithuania | ALL CAPS, UAB | Maisto Bankas (Food Bank) |
| Drink'n'Drive is a Foe, not a Bro | Latvia | MAGIC & Deep White | CSSD (Road Traffic Safety Directorate) |
| Embrace The Now | Lithuania | MARIOS agency | New Baltic Dance |
| If you love sport | Estonia | Not Perfect Tallinn | Optibet |
| Vabadus liikuda edasi / Freedom to Move Forward | Estonia | Tank Advertising Agency | LHV Bank |
PRINT/OUTDOOR CRAFT
Don't Let Food Live Its Life in Vain | Lithuania | ALL CAPS, UAB | Maisto Bankas (Food Bank) |
|---|---|---|---|
| LET'S NOT RAISE PIRATES | Lithuania | MENŲ KOMUNIKACIJA | Lithuanian Council for Culture |
| Spin. Keep Spinning | Latvia | MAGIC | SPICE |
| Unleash The Bravery | Latvia | MAGIC | Baltic Brand Forum |
ADVERTISING/BRANDING
TV ADVERTISING
Back to '84 | Latvia | HAVAS CREATIVE | Cēsu Senču Original Beer |
|---|---|---|---|
| Choose to Teach | Lithuania | autoriai | creative agency | Teach First Lithuania |
| Drink'n'Drive is a Foe, not a Bro | Latvia | MAGIC & Deep White | CSSD (Road Traffic Safety Directorate) |
| Forever | Lithuania | Not Perfect Vilnius | Gjensidige |
| If you love sport | Estonia | Not Perfect Tallinn | Optibet |
| Pen | Lithuania | Ogilvy Vilnius | https://draudimoivykiai.lt/ |
| The doors | Lithuania | Not Perfect Vilnius | Red Noses Doctors Clowns |
| Vabadus liikuda edasi / Freedom to Move Forward | Estonia | Tank Advertising Agency | LHV Bank |
| Õpetaja / Teacher | Estonia | Tank Advertising Agency | Kalev |
ONLINE VIDEO & FILM
Don’t Be Jealous (TikTok campaign) | Lithuania | Fabula Rud Pedersen Group | Eurojackpot |
|---|---|---|---|
| If you love basketball | Estonia | Not Perfect Tallinn | Optibet |
| Join The Flip Side with Tommy Cash | Latvia | MAGIC | Samsung Electronics Baltics |
| Rustle | Lithuania | Fabula Rud Pedersen Group | Grąžinti verta |
| Solar modules for the toughest times | Lithuania | eContent.Store | SoliTek |
| Truth About Santa Claus Revealed | Latvia | MAGIC | Riga Airport |
PRINT ADVERTISING
Books broaden your world | Estonia | Tabasco | Raamatukoi |
|---|---|---|---|
| Notice. Intervene. Help. | Estonia | Trickster Studios | Social Insurance Board |
OUTDOOR/AMBIENT ADVERTISING
A trophy for bullying | Estonia | Not Perfect Tallinn | A bullying-free school |
|---|---|---|---|
| Are we there yet? | Estonia | Not Perfect Tallinn | Rail Baltic |
| Bike | Estonia | Not Perfect Tallinn | Tele2 |
| Don‘t Waste Your Voice/Vote | Lithuania | Fabula Rud Pedersen Group | European Parliament |
| First 3D Billboard Experience in the Baltics | Latvia | MAGIC & Jauda.TV | Samsung Electronics Baltics |
| Less Excuses | Estonia | Tabasco | Tanker |
| Pay your income tax, not your last respects | Lithuania | TRUTH. | Blue / Yellow |
| Pink Soup All Summer Long! | Lithuania | Ogilvy Vilnius | IKEA |
| Read Between The Lines | Latvia | MAGIC & KID Design | NGO Center Dardedze |
| Sauna Marathon | Estonia | Not Perfect Tallinn | Karl Friedrich |
| Spin. Keep Spinning | Latvia | MAGIC | SPICE |
ONLINE/BANNER ADVERTISING
Body parts | Lithuania | Not Perfect Vilnius | Sale |
|---|---|---|---|
| Don't Let Food Live Its Life in Vain | Lithuania | ALL CAPS, UAB | Maisto Bankas (Food Bank) |
INTEGRATED ADVERTISING
Back to '84 | Latvia | Havas Creative | Cēsu Senču Original Beer |
|---|---|---|---|
| Don‘t Waste Your Voice/Vote | Lithuania | Fabula Rud Pedersen Group | European Parliament |
| Don’t Be Jealous | Lithuania | Fabula Rud Pedersen Group | Eurojackpot |
| Drink'n'Drive is a Foe, not a Bro | Latvia | MAGIC & Deep White & OMG Latvia | CSSD (Road Traffic Safety Directorate) |
| Read Between The Lines | Latvia | MAGIC & KID Design | NGO Center Dardedze |
| Rustle | Lithuania | Fabula Rud Pedersen Group | Grąžinti verta |
| Teleduo | Lithuania | New! Creative agency | Tele2 5G Home Internet |
| Tööka rahva röst / The Roast of a Hardworking Nation | Estonia | Tank Advertising Agency | Löfbergs |
| Win a Trip to Prison | Latvia | Havas Creative & LEAD Korporatīvā Komunikācija | CSDD |
| Ära vaheta autot, vaheta kütust / Don't change the car, change the fuel | Estonia | Tank Advertising Agency | Neste |
PERFORMANCE MARKETING/DIRECT
DIRECT MARKETING OFFLINE
Paskoline (The Loan Bitter) | Lithuania | Not Perfect Vilnius | Paskoline |
|---|---|---|---|
| Sauna Marathon | Estonia | Not Perfect Tallinn | Karl Friedrich |
SOCIAL MEDIA ADVERTISING (DIRECT MARKETING ONLINE)
Don’t Be Jealous (TikTok campaign) | Lithuania | Fabula Rud Pedersen Group | Eurojackpot |
|---|---|---|---|
| Join The Flip Side with Tommy Cash | Latvia | MAGIC | Samsung Electronics Baltics |
| LET THE CROWNS FLOURISH | Latvia | WKND | Latvian Fund for Nature (LFN) |
| LT IKEA reactions | Lithuania | SuperYou | IKEA |
| Pay with your teeth! | Estonia | TAEVAS | Kliinik 32 |
| Seal | Lithuania | MARIOS agency | Gym+ |
| Truth About Santa Claus Revealed | Latvia | MAGIC | Riga Airport |
PROMO AND ACTIVATION
A trophy for bullying | Estonia | Not Perfect Tallinn | A bullying-free school |
|---|---|---|---|
| Aatrium vs Ikea | Estonia | Not Perfect Tallinn | Aatrium |
| First 3D Billboard Experience in the Baltics | Latvia | MAGIC & Jauda.TV | Samsung Electronics Baltics |
| Limp my Ride! | Estonia | TAEVAS | Limpa lemonade |
| Paskoline (The Loan Bitter) | Lithuania | Not Perfect Vilnius | Paskoline |
| Pizza. The IKEA Way | Latvia | MAGIC | IKEA Latvia |
| Sauna Marathon | Estonia | Not Perfect Tallinn | Karl Friedrich |
CONTENT/COMMUNICATIONS
CORPORATE AND PUBLIC SERVICE PR
A trophy for bullying | Estonia | Not Perfect Tallinn | A bullying-free school |
|---|---|---|---|
| Drink'n'Drive is a Foe, not a Bro | Latvia | MAGIC & Deep White | CSSD (Road Traffic Safety Directorate) |
| LET THE CROWNS FLOURISH | Latvia | WKND | Latvian Fund for Nature (LFN) |
| Liberate from Heavy Thoughts | Lithuania | ALL CAPS, UAB | Vaiku Linija (Childline) |
| Paskoline (The Loan Bitter) | Lithuania | Not Perfect Vilnius | Paskoline |
| Read Between The Lines | Latvia | MAGIC & KID Design | NGO Center Dardedze |
| Rustle | Lithuania | Fabula Rud Pedersen Group | Grąžinti verta |
| Sauna Marathon | Estonia | Not Perfect Tallinn | Karl Friedrich |
| Spin. Keep Spinning | Latvia | MAGIC | SPICE |
| Ukraine support campaign | Latvia | WKND | Elektrum |
CONTENT MARKETING, BRANDED CONTENT AND BRANDED ENTERTAINMENT
Drink'n'Drive is a Foe, not a Bro | Latvia | MAGIC & Deep White & Element Digital | CSSD (Road Traffic Safety Directorate) |
|---|---|---|---|
| LET THE CROWNS FLOURISH | Latvia | WKND | Latvian Fund for Nature (LFN) |
| Pay with your teeth! | Estonia | TAEVAS | Kliinik 32 |
| Rustle | Lithuania | Fabula Rud Pedersen Group | Grąžinti verta |
| Sauna Marathon | Estonia | Not Perfect Tallinn | Karl Friedrich |
| Truth About Santa Claus Revealed | Latvia | MAGIC | Riga Airport |
EVENTS
Block the Bully | Estonia | Not Perfect Tallinn | A bullying-free school |
|---|---|---|---|
| Join The Flip Side with Tommy Cash | Latvia | MAGIC | Samsung Electronics Baltics |
| Read Between The Lines | Latvia | MAGIC & KID Design | NGO Center Dardedze |
| Sauna Marathon | Estonia | Not Perfect Tallinn | Karl Friedrich |
GENERAL MARKETING
INNOVATIVE MEDIA & MARKETING/USE OF TECHNOLOGY
Don‘t Waste Your Voice/Vote | Lithuania | Fabula Rud Pedersen Group | European Parliament |
|---|---|---|---|
| Raise your voice against bullying | Macedonia | New Moment | Makpetrol AD Skopje |
MARKETING EFFECTIVENESS
Don’t Be Jealous | Lithuania | Fabula Rud Pedersen Group | Eurojackpot |
|---|---|---|---|
| Happier at Swisscom | Latvia | MAGIC | Swisscom DevOps Riga |
| Liberate from Heavy Thoughts | Lithuania | ALL CAPS, UAB | Vaiku Linija (Childline) |
| Pizza. The IKEA Way | Latvia | MAGIC | IKEA Latvia |
MEDIA PLANNING EFFECTIVENESS
Baltic Flavour Edition | Estonia | MediaBroker | Estrella |
|---|---|---|---|
| Less Excuses | Estonia | Tabasco | Tanker |
B2B MARKETING
Automated Sales Funnel for Merit Software | Estonia | VIVID Studio, Tallinn | Merit Software |
|---|---|---|---|
| The mobile mosquito repeller for buzzness 2 buzzness | Latvia | WKND | WKND |
BalticBest 2024 finaal toimub juba 28. augustil tasuta veebiülekandena Best Marketingi ja BalticBesti veebis, kus rahvusvaheline žürii hindab töid otse-eetris. Edasine info ja programm selguvad peagi. Püsige lainel!
Seotud lood
Täiendatud
Iga-aastane väikeriikide loovuskonkurss BalticBest 2024 toimub live ülekandena 28. augustil. Meil on hea meel tutvustada esimesi žüriiliikmeid.
BalticBest 2024 konkursile laekus 222 tööd kolmest riigist – Leedust, Lätist ja Eestist. Konkursi finaal toimub tasuta otseülekandena Best Marketingi veebis 28. augustil.
Tänavuse BalticBesti žüriiliige ja Leedu agentuuri TRUTH strateegiadirektor Tomas Bartninkas sõnas noorema põlvkonna seltskonnas toimimise kohta, et strateegias pole pärast Jeesust Kristust midagi muutunud - ta teadis, kuidas sõnumeid edastada ja sõnumeid peab olema üks.
Tänavuse BalticBesti žürii liige ja EPICA Awardsi toimetuse direktor Mark Tungate avab intervjuus Pariisi julget olümpiabrändi strateegiat, rõhutades, kuidas julged riskid ja uuenduslikud meetmed on muutnud avalikkuse arvamust ja tugevdanud linna ikoonilist mainet.
Keskkonnahoiust ja kestlikust arengust mõjutatuna on muutunud reklaamkingituste kontseptsioon. Logotrade OÜ tegevjuht ja omanik Anti Saluneem räägib, et suuremaid muutusi on näha tootjate poolelt, kus aina enam kasutatakse looduslikke materjale ja loobutakse järk-järgult esmastest fossiilsetest allikatest saadud plastidest.
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